The power of Personalized Search and Ads.
Promoted helps online marketplaces and scaled e-commerce apps optimize unified search, feed, and native ads to increase revenue, conversions, and control.
Online marketplaces face unending demand for improvements at scale.
Promoted can help!
Online marketplaces face unending demand for improvements at scale.
Promoted can help!
Problems that today’s marketplaces face...
- Increasing complexity
- Stagnating search and recommendations quality
- Lack of transparency about evolving marketplace dynamics
- Boosts and inserts are breaking the system
- Need to balance growth with profitability
Promoted’s Unified Ranking System
Promoted’s Unified Ranking System considers the long-term success of your marketplace by unifying the measurement and optimization of search, ads, and recommendations.
Optimize for sustainable, long-term business value
Promoted’s Unified Ranking System optimizes for long-term business outcomes like sales and revenue, not proxy metrics like clicks or views.
Improve user experience for both buyers and sellers
Promoted’s Unified Ranking System maintains user retention and trust while optimizing recommendations. Promoted optimizes for long-term revenue without eroding the confidence of your buyers.
A Truly Unified Ranking System
Promoted unifies optimization over the levers of user value, business objectives, and overall platform revenue to deliver the most robust results for your marketplace.
Best-In-Class
Review our open core source code and system diagrams to see for yourself
Real-Time
Promoted’s technology works in real-time. As the platform learns, items are positioned in real-time to optimize revenue. Promoted’s real-time capabilities extend to metrics and reporting as well.
Open and Unified
Promoted’s core technology is open to evaluation, and implementation into your existing system is easy.
Metrics and Visibility
Promoted works by measuring everything in your marketplace and giving you an unparalleled view of the performance of your system.
Optimize what’s important...and measure it!
Promoted allows different outcomes to be optimized. Using Promoted’s unified ranking system gives unparalleled flexibility and visibility in optimizing the goals and results of your marketplace.
Learn more about Promoted
Integrity and Introspection
Inspect exactly why specific listings, ads, and promotions appear in search and feed directly in your marketplace app, complete with engineering-friendly debugging logs. Empower your content safety and seller teams to moderate or send-to-review suspect listings directly in your app.